E-commerce » omnichannel

In our previous post we looked at the first steps you need to take prior to taking your first steps into selling online. By now you should have your social media accounts created and regularly updated with great content. You have stunning product photography and keyword heavy product titles and descriptions. You have budgeted and planned for the hidden costs of e-commerce. You're ready to...

Fashion retailers are facing an unprecedented crisis, as compliance with social distancing advice and government orders have forced high-street stores to close, for a period as yet unknown. While measures are being taken on an international level to minimise the damage to businesses, for many retailers the current reality compounds an already difficult situation, as disappointing sales for Christmas 2019 and a slow uptake...