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Another One Bites the Dust – Is this the Future of Trade Shows in a post-Coronavirus Fashion Industry?
The fashion sector woke up yesterday to yet another Trade Show cancellation – the newly launched footwear show Sole, due to take place in August after its February success, announced that the decision had been taken to cancel for now, with 2021 dates to be announced soon. And today, Hyve Fashion has announced that their upcoming events Pure, Pure Origin, Scoop and Jacket Required... -
Death of the Trade Show?
The Fashion Industry has long been set in its ways. It has a strict calendar, marked by fashion weeks and new collections, catwalk shows and latest trends. The “Big 4” fashion weeks (London, Paris, Milan and New York) kick off the year in February, showcasing the trends that will dominate the catwalks and, consequently, the high street rails over the coming seasons. Hot on...
